By Fukuda Yuzuru, President SAP Japan and Stefan Steinle, SVP, Head of SAP Globalization Services
Japan has distinguished itself as not just manufacturers of consumer products but also as the intellectual property exporters of these products.
As leaders in electronics and hardware in the 1970s and 80s, Japan was an early mover in the globalization game. For example, as early as 1970s, Sony is known to have hired non-Japanese presidents in regional centers – in a bid to ensure local adoption of their products. In 1989, Sony took the unprecedented step of hiring 2 non-Japanese directors on their board – again a move to establish trust and confidence in their global leaders. This was followed by branching out R&D centers nearer to their global units. read more